Lime Crime, the trail blazing makeup company, has partnered with Tengram Capital Partners. It was annoucen on July 18, 2018 that Lime Crime was acquired by Tengram. Lime Crime which has made a huge mark on the fashion, make up and the vegan community for offering vegan and cruelty free products. The industry offers many products that have taken the make up word by storm. Products such as a rainbow of colors lipstick, known as Unicorn lipstick, Unicorn hair and Diamond Crushers lip toppers. Lime Crime has become an international company. Founded in 2008 by Mark Dumbleton and Doe Deere, their products can be purchased in an array of stores. These stores include: Bloomingdales, Ulta.com and Riley Rose.
Tengram Capital Partners focuses mainly on retail and branded consumer companies. Tengram will help in the support of Lime Crimes growth in the future and help focus on consumer based to ensure a great experience with the brands unique and magical products.
Recently Lime Crime answered consumer reviews and decided to add more products to their lines. These products will broaden their makeup line and offer new categories for people to experience. Lime Crime make up has offered a whimsical and enchanting view on the fashion and make up community.
In July 2018, Stacy Panagakis will become Chief Executive Officer for Lime Crime. Ms. Panagakis has an extensive background in business and held positions such as: General Manager of Fresh, Executive roles at Stila Cosmetics and Clinique.
According to Ms. Panagakis “I’m delighted to be joining the company at this pivotal moment,” said Ms. Panagakis. “Lime Crime is a millennial brand with a message that resonates with women everywhere – ‘it’s OK to be bold, experiment and have fun!”
Ms. Panagakis will join 8 year Lime Crime veteran Sasha Valentine, who is the Chief Creative Officer.